December 2007
Monthly Archive
Dec
28
Posted by Jeff in
Success Stories
Friday, December 28, 2007 at 2:42 pm
As of this writing our Go Media User Showcase has 419 entries and 242 members. Here are a couple pieces that I thought put some of the items in Go Media’s Arsenal to good use.
This piece below has a nice use of the elements from the Ornate pack as well as a good overall composition. I like the subtle touches of color on the flourishes too.
SevenG:

This next piece uses the Grimey Doo-Dads to add some accent to a hand drawn illustration. Very nice job!
Design Insane

Great job you two. Everyone visit their flickr page to see more of their work! And keep posting your designs and you could potentially get showcased!
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Dec
27
Posted by Jeff in
Meet the Staff
Thursday, December 27, 2007 at 2:34 pm
Hi there, I’m Jeff, the main author of the Go Mediazine and one of the 3 owners of Go Media. I joined Go Media full time in January 2006, but I had previously known Bill and Chris for about a year and had done some freelance work for them. Prior to Go Media, I was freelancing under the alias “Mylkhead” and you can view my old portfolio at www.mylkhead.com for those of you curious to my past.
Prior to Go Media
I went to college at the Art Institute of Pittsburgh and graduated in 2004 with a BS in Media Arts and Animation. I originally went into college to pursue a career in making video games or CG movies, but I left college with more of an interest in illustration and graphic design. I started freelancing shortly thereafter after being inspired by artists such as Rob Dobi, Derek Hess, and Justin Kamerer. I set out to create artwork for bands with hopes of getting my artwork in stores and potentially worn by their fans. I really liked the thought of that.
After 2 years of that, I decided (more…)
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Dec
21
Posted by Jeff in
Site News
Friday, December 21, 2007 at 4:53 pm
Go Media is going to be taking a break during the Christmas holiday. I apologize for the lack of content being posted on this site, but like I said, one of the jobs that came in has spread our talent thin and we don’t have time to write good articles. If you want to help contribute, we are willing to pay you for quality articles and tutorials. If that’s something you’re interested in, contact us.
So hopefully after the new year, we’ll have more time to write! Until then, have a great holiday and enjoy yourself! Don’t work too hard!
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Dec
13
Posted by Jeff in
Tutorials
Thursday, December 13, 2007 at 12:26 pm

In issue #142 of Computer Arts Magazine (should be in stores now) you can find Oliver’s tutorial on how to design a logo and print ad for a fictional extreme sports brand. The brand he chose to invent was Yellow Snowboards. So head out to your local bookstore and pick up a copy to read the tutorial. Here is an excerpt:

In this new four-part series, the fine staff at Go Media, myself included, will show you how a brand applies to different media. In this particular case, we’re working with a fictitious snowboarding brand called Yellow Snowboards (get the joke?). Yellow Snowboards needed a logo as well as a printed ad. In the following issues, we’ll be going over the brand’s integration to web, broadcast, and mobile forms of media.
This month’s issue covers the creation of the logo and the print ad. I’ll be going over the creation of the logo that was selected out of three concepts as well as the print ad.
For this tutorial, the print ad serves two purposes. One is to show how the logo integrates into snowboard-related imagery. The other is to serve as an example of how elements of Go Media’s vector packs can be applied to a design.
Step one: I created three different logo concepts for this project. One relates to the joke (don’t eat yellow snow), and the other two are based around the idea of the trendy appeal of snowboarding and other extreme sports. Option 2 was chosen and I’ll describe the process of its creation.
You’ll have to get your hands on the magazine to read the rest of the tutorial!
More photos of the article after the jump. (more…)
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Dec
9
Posted by Jeff in
Site News
Sunday, December 9, 2007 at 1:08 pm
Just noticed this, Atticus is selling two designs we did for them in the summer of 2006. Which is a long time ago it feels like. I knew they bought the designs from us, but never knew they printed them. So go get your hands on these this Christmas.
“Big A” designed by Oliver Barrett:

Buy it here

Buy it here
“Tag” by Dave Tevenal

Buy it here
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Dec
7
Posted by Jeff in
Business Insights
Friday, December 7, 2007 at 11:39 am

As graphic designers for the apparel industry, we’ve heard the phrase “Make it Look Like Affliction” so many times. It’s a strange coincidence. You have a dozen apparel companies and bands who have absolutely nothing in common with each other except for one thing. And that is to make their shirt look like the ever so popular clothing line started by Eric Foss and Todd Beard in 2005. You know, with the dark gothic imagery, skulls, a generous helping of intricate ornaments and woodcut linework, the huge placement across the shoulders, the faded prints, the garment dying, the splatters, the grunge, I could go on! It’s an alternative clothing company’s dream! The ironic thing is, while these bands and clothing companies attempt to differentiate themselves from the rest of the pack, they wind up all looking the same - just not quite there.
So why is Affliction the brand that most of these people want to be like?
Here are 5 reasons:
1.) The illustration is very good. Certainly much better than most of the shirts it hangs next to in the mall. It’s hand drawn, which is admirable in the world of cut and paste graphic “designers” today. Not everyone can just (more…)
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