Design insights & tutorials.

Help Fellow Designers Wage War Against Cancer

Turquoise Flag-Tip

When Peter Deltondo‘s mother was diagnosed with breast cancer, his world, and the world of his family, came to a screeching hault.

Seeing how his parents almost entirely stopped working to deal with doctor visits and treatments, Peter knew he had to help in the best way he could.  As a designer and graduate of the Fashion Institute of Design and Fashion Institute of Design & Merchandising, Deltondo began small, creating art to help in-between client projects. Soon he had help.  When friends Mike Jones and Rob Davarnia got wind of the news, and Peter’s efforts, they too were in on the fight.

fac8ae3fb1c8a24044cac714d3cfee5a_large

Their first step in the quest to raise money for families like Deltondo’s by way of design was to reach out to fellow designers.  Much to Deltondo’s surprise, the response was overwhelming. “When we first started reaching out to artists we wanted to work with for the launch, they replied back! These were folks we’ve looked up to and admired their works for years, and to get a reply after sharing our story with them was incredible. That’s when I knew that this was more than a “hopeful idea” and could potentially become something bigger then all of us, making a difference in the lives of not just cancer patients, but in all of us for supporting it.”

bcf4772f213a221fa213e2ab052e23f5_large

The Kickstarter campaign, Design vs Cancer, was born: a global designer movement to help lots of families all around the world.

With Design vs Cancer, Deltondo and friends are looking to raise $10,000 on Kickstarter to launch their inaugural line of shirts and posters. The money earned will go directly to those battling cancer, cancer research, with a small royalty also going back to the designer.

With 13 days to go, Deltondo needs your help, not only financially, but in spirit.

2c54f2e6e0b2e7370fdbf882a9168d0a_large

“My biggest wish for this project is to help people going through cancer while allowing designers and consumers to know they are making an impact. To take even just a little burden off of someone who’s fighting cancer can be a vital part of their recovery. To give people hope and support is incredible. I’ve had the privilege of watching my Mom light up like a Christmas tree every time she sees that another person has backed our campaign. To her, it’s one more person who is on “her team”. Every person who backs our project, buys a shirt or poster, gives us a shout out on Facebook, Twitter, Pinterest, Instagram, dribbble, or a blog post has joined our team. There truly is strength in numbers and we want to let cancer patients know that they have a giant team of supporters behind them through the fight. It’s been absolutely amazing to see the feedback we’ve been getting from the design community rallying around us, and it makes us darn proud to be a part of this industry.”

052bd72af430e42417125c6c6c9d6434_large

Back Design vs Cancer on Kickstarter with a $1 minimum pledge or pick out your handsome reward (created by the likes of Mary Kate McDevitt, Chris Wright, Jen Hood & more). You’ll only be charged if the project is funded. The project will only be funded if at least $10,000 is pledged by Thursday, January 16, 10:48 am EST.

 

About the Author, Go Media

Go Media is a creative agency based in Cleveland, OH that specializes in print design, branding, and web development. We are also behind WMC Fest, GoMediaZine, the Arsenal, Mockup Everything and others.
Discover More by Go Media

Discussion

We want to hear what you have to say. Do you agree? Do you have a better way to approach the topic? Let the community know by joining the discussion.

  • Bucket826

    Thanks GoMedia!! Much love to you all! Help Support this great cause!

    • Heather Sakai

      Hugs from Cleveland to our favorite southerner!

      • Bucket826

        Word! Done & Done next time I see you!

  • http://peterdeltondo.com/ Peter Deltondo

    Thank you guys so much for the support! Amazing to continue to see this industry rally around us! Can’t wait to hang out with the GoMedia team again this year at Creative South and WMC Fest!

    • Heather Sakai

      You’re welcome Peter! Great to virtually meet you and look forward to meeting you soon in person! Best of luck to you in your efforts! Congrats!

  • Design Cuts

    Hell yeah guys! Great initiative. I support Cancer Research, so I’m totally behind this :).

    • Heather Sakai

      Awesome! Thanks guys!

  • http://www.e-foreknowledge.co.uk/ e-foreknowledge

    That was a great start for a great cause..