Go Media Vectors Found on Tees at Target

Sat, Sep 6, 2008

Success Stories

I mentioned in my post about the usage of stock art that I found some poorly designed interesting tees at Target that abused featured the Go Media Vector Packs. Joe had asked what tees I was talking about so I am posting them here. Some of the designs are kinda neat, and others are pretty hideous lazy. Some of these are a true example of slapping random vectors all over the place with no rhyme or reason, simply because it “looks” trendy. My question is, why isn’t Target hiring Go Media to make them some cool tees that are 100% custom? Do they not care about originality? You be the judge:

more tees at target

Here are some that I bought at the store and took some close ups.

Vector Packs at Target

Vector Packs at Target

Vector Packs at Target

Vector Packs at Target

Vector Packs at Target

I’m not even sure if you can still buy these tees. It seems they’re at the store for a week or two and gone. I also just recently saw our vectors at Macy’s on a vest - a pile of skulls on a vest that will be worn under a nice jacket. Haha, pretty funny, but still it’s always fun to see our vectors in retail stores. There are other brands out there that utilize Go Media’s Arsenal products, and some are doing a good job. I would never tell someone they can’t use our products (legally of course). But I can’t help but shake my head at some of the questionable use from what I would consider “big name” companies.

Target, if you’re listening, we’re just a phone call away. Just hire us for the job! :-) We’ll make sure you get stuff that just doesn’t “look like it’s trendy” but actually sets the trends. If you’re bold enough to do it, give us a ring.

, , ,

This post was written by:

Jeff Finley - who has written 169 posts on GoMediaZine.

I'm an artist and designer for Go Media Inc. I have a passion for art, design, and the internet. Check out my personal portfolio. I also play drums.

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88 Comments For This Post

  1. Jan Says:

    I wonder how these skull-tees are selling anyway. It is like grunge style, just gets overused until it is plain ugly.

    It is discoveries like these that provide strong arguments against putting up freebies. ;)

  2. Henry Quiara Says:

    I believe that art is good for everyone, but not everyone realizes it. I believe some people miss the point of the art and simply want to control and maximize profit with no thought or appreciation for design. Art, when done correctly, brings people together, uniting souls on a deeper level than imaginable. So, it’s really sad actually, when the only thought behind merch is about money and trend. When suits sit around a table and say “ok people, what are kids and fashion minded adults wearing today” it’s the wrong approach. The question is what are people thinking, doing and learning? I thank you Go-media for, not only creating wicked cool art but uniting people, teaching and respecting the arts. I think Target could have been wiser but took the wrong approach. “Rock-On” Go-media
    the “right” people love and support you!

  3. John Holt Says:

    You’re right some of those are just hideous. A horrible waste of some great art elements. One or two are actually kinda cool, but the rest are amateur at best (and that’s giving them more credit than they deserve). But this does give us some hope. If Target will buy this schlop then we (other aspiring designers) might be able to actually sell to a major chain. Hmmmmmm

  4. 3kin Says:

    So you provide the vectors for sale, then complain about how they are used? That’s like Adobe criticizing the users of Photoshop for bad design. We want you to buy our product, but you don’t know what you’re doing (we’ll take your money though), so call us to design something “custom” for you.

    “Hey Target, you know those hacks that purchased vectors from us and then designed the shirts you paid for, well, we’re designers too and can do a much better job”.

    You guys can’t have it both ways.

  5. whacko Says:

    I work in a place where we are often trying to match a specific style. Unfortunately when certain people are force to work outside of what they know you get results like what you see above.

    I am pretty sure that some of these tee were designed by people who don’t really understand grunge, skulls or the kind of influences that help create a really good grunge design. At the same time where I work are people of varying abilities, both design related abilities and usage of standard tools like PS & Illy. That’s probably the case with these shirts here, since a couple of them are decent, and others are absolutely horrible.

  6. Simon H. Says:

    Jeff,

    This is unfortunatly what people want to buy…
    So companies like Target or even Walmart are using vector packages like yours to produce something not totally awfull that they can sell.

    And I won’t be the one teaching you the money they can make on that…

  7. Jonathan Masiello Says:

    That is quite strange. I believe I saw one or two of these in Target (I go in there quite often with my girlfriend, for some reason she loves that place). I remember doing a double take, saying to myself “Hm. That looks like it is strait out of a Go Media Arsenal.” As horribly thrown together as some of them may look, I may buy one of the better looking ones, just so I can wear some Arsenal. I wish, however, that the money was going to Go Media. I know my extra $20 will be the tipping point to getting their new HQ finished. / sarcasm.

  8. Grant Friedman Says:

    The fashion industry doesn’t pay their designers very much money. Furthermore, they prefer graphic designers with a fashion background first and a graphic design background second. Although there are plenty of great graphic designers out there in the fashion industry, unfortunately low pay + inexperienced graphic designers = crappy designs.

  9. smeeg Says:

    Wow! this post is really cool, i never imagined that target would use your vectors.

    some of the designs are nice but like 90% are crap. hehehe!

  10. Black Bloke Says:

    You are now in a perfect position to approach Target, Walmart, Macy’s etc. and have an attentive audience. Tell them to offer you jobs and cash. They’ll probably listen attentively now.

  11. Eli Says:

    Wow! Goes to show how popular your vectors are, I guess. But some of those tees really do look trendy, I’m sure they weren’t in stores for long because many many people buy tshirts like that if they’re $10-15, I would be one of them! Sometimes I just don’t care if the graphic on my tshirt is really random, as long as it looks nice.

  12. serpentemx Says:

    That’s pretty surprising, for me to know that Target did this it’s a low punch, I don’t know, seems like they’re more worry about shortening budget expenses that getting a good designed product to sale for a long term basis, they messed up on most of the designs.

  13. serpentemx Says:

    Just one question, how come my gravatar doesn’t show on the comments?

  14. Geoff May Says:

    Target is about the money. They just need stuff that will sell but that can be designed and produced as cheaply as possible. It’s a sad state of affairs, unfortunately.

  15. ChequeredManiac Says:

    Some of those shirts are criminal.

  16. Bob Says:

    they look fine you shouldn’t sell vector packs if you don’t expect them to be used like this

  17. =/ Says:

    The one with the skull and wings…I’d buy that one xD
    The rest looks very meh

  18. Grant Friedman Says:

    It should probably be noted that Target wasn’t likely the actual designer of the shirts. They most-likely outsourced the design to a design firm who used the vectors to cut costs and save time.

  19. Hate Seeker Says:

    why are you complaining about the use of vectors. you sell vectors right? people that buy your vectors will use them for financial gain… dont like it, dont sell them… what is the purpose of selling vectors if buyres will have their work attacked by the company that sold them the product… Stop bitching, you are top of the food chain, selling a series of lines and dots connected… stop whining… this is like Goodyear attacking Ford for selling cars with goodyear tires… i just purchased set 1-11 for web and video work, nice to know that i could possibly be attacked if you dont like my design… think next time i will use a torrent instead of a credit card to get your vectors… as far as target hiring you directly they probably didnt want to deal with nonsense like this…

  20. brian Says:

    these shirts are amazing, i hope they’re still on sale

  21. Eric Thayne Says:

    @Grant Friedman - That is very possible, but even still, you would expect a large company like Target to hire a decent designer.

    The thing is, though, to a non-designer all of those shirts would be pretty appealing. We’re just picky ;)

  22. JoMo Says:

    I dont think a company like target would be too hard pressed to drop some of their unholy fortune unto worthy designers, so i definitely see your gripes. I find both the creation and sale of that white splatter shirt to be criminal.

  23. Christine Macabuag Says:

    Got to agree, it when people do this sort of thing that makes me think that the “grunge/distressed” look is over done. Sometimes simpler the better.

  24. Jeff Finley Says:

    To those complaining about us saying the designs were bad:

    Not all of them were bad, some were actually pretty cool. But I think you know which ones were just slapped together. But sure, if someone paid us for our stock, they can use it however they want. I’m not saying they can’t.

    And I wasn’t “attacking” anyone. There’s nothing wrong with a critique. When we see a company as big as Target, we expect better that’s all. If this was a 15 year old just getting started in Illustrator, I would never have said that. But it’s Target, right?

    And yeah, some people don’t even realize we are available for hire for custom work. In fact that’s our primary business model. It’s just most of our traffic comes from the Arsenal and the Blog because they’re more “sticky” on the web than our design services website and portfolio.

    I’m not going to feel bad about saying I think they could have done better. I was honest, I said some were cool, others were silly. I’d be lying if I said everything people do with our vector packs is brilliant. It’s just the truth.

  25. Henry Quiara Says:

    On “hate seeker”
    No one is “complaining”,”bitching” or “whining”, this is not an attack on Target or a condemning of Arsenal clients. It is simply an observation and a line of questions meant to draw opinions and suggestions, NOT short sighted, rambling insults. One can voice a strong/firm opinion with tact. That post, appears to be a bad case of poor reading ending in an emotional wreck!

  26. Ian Says:

    I have to say GoMedia I’m not impressed by this post.

    I agree with what some have said. You just can’t have it both ways, it is inevitable some people will produce designs with your packs that you may dislike. Seriously, this is childish to call the use of your packs an abuse.

    To those who post saying:

    “That’s pretty surprising, for me to know that Target did this it’s a low punch”

    Come on. Are you kidding? You need to realise that Target itself probably doesn’t have a clue where these are sourced from. A Designer has created these for them, so if you want to blame someone, blame the designer. Attributing blame to Target is unfounded.

    “No one is “complaining”,”bitching” or “whining”, this is not an attack on Target or a condemning of Arsenal clients”

    I suggest you re-read the original post. For example:

    “I found some poorly designed tees at Target that abused the Go Media Vector Packs”

    This is, unfortunately and sadly a dig at Target, whether you like it or not. So I’m afraid you are wrong, this is in a small way an attack on Target. To see it any other way is irrational.

    Now I normally don’t like to get involved in this sort of discussion, but I felt compelled to say something. I love and enjoy receiving GoMediaZine on a regular basis, but I did not enjoy this post. I just can’t believe some of you are avoiding the issues here. The original post does contain strong opinions, which is fine, they are entitled to it… but don’t twist it around and say its not something it isn’t. Read it again, it’s plain to see.

  27. NaldzGraphics Says:

    great tshirts. the 4th tshirt are cool

  28. Pushparaj Says:

    Hello,

    Strictly say this is not your job criticizing for this designs even your vector packs used, and also you are not god of designers. Be honest.

  29. seriously?! Says:

    you create clip art. sure its modern but its still just clip art. you devalue the entire idea of illustration and design, then complain when it becomes devalued.

  30. Joe Says:

    Ouch Jeff, those are indeed pretty weaksauce. Glad you posted them. It’s one thing using the vector packs as elements to support a design but when used as the focal point of a design it becomes very obvious that no thought was put into the piece.

    Oh well. Keep up the great work :)

  31. Joe Says:

    On a side note, Target also hires great designers such as Hydro74 to do a lot of their work.

  32. Jeff Finley Says:

    @Ian,

    In hindsight, I shouldn’t have used the word “abused” because that word doesn’t represent the way I feel. You’re right, it’s a harsh word, and it’s my fault for giving the wrong impression.

    Truthfully, some of the shirts are actually good use of our stock, even though it’s nothing BUT stock and no original elements. Which, sure it can be done, That is part of the appeal of the Arsenal products. You can get pro looking results with using only the packs.

    So I admit, it was a harsh statement to make on Target. And it wasn’t my intentions to insult anyone. I have edited my post to include a more appropriate use of words.

  33. Jeff Finley Says:

    Btw, I still feel it’s perfectly fair for me to offer a critique. Being a designer, I just have to gulp down my pride when I see stuff like this. I can’t personally like everything that’s produced with our stock. I think it would be silly if you saw me post this telling everyone how brilliant they are.

  34. orionstarr Says:

    Well these types of shirts are everywhere now. Its cheaper for Target i’m sure to just slap the art on and print. Why customize it when it already looks customized? This way to charge consumers like $8 for a t-shirt. You think people that go to target want to pay $20 for a custom designed t-shirt?

  35. Joe Says:

    Those shirts def don’t cost $8. I saw similar shirts @ Target for $17 on the sale rack. (Yeah I was looking). LOL

  36. Henry Quiara Says:

    Ian, While I do enjoy debates, I must say it’s quite different than say, street fighting. I did read Jeff’s original post. I read it several times over before I commented. The general impression, I felt was not maledictive. The fact of the matter is that we interpret things differently. You detected negativity while I detected concern and curiosity. Jeff has since confirmed that what I suspected all along was indeed correct and has even re-phrased the content to accommodate people that may have taken offense and that means something in my book. The folks at GoMedia have set up this blogzine for people to communicate, learn and sometimes express opinions and that should not exclude themselves especially since they are taking the time and money to provide this outlet for FREE! It could very easily be a paid membership site with all the great tutorials and freebies… So again, my point is NOT for people to agree with everything they read here, but learn to disagree in an affirmative and tactful manner.

  37. Gina Says:

    I would be concerned about where these were made as well — by prisoners in China? or perhaps now by wageslaves in Vietnam?

  38. Geoff May Says:

    In my opinion, the third duo of shirts down and the one with lightning bolts are pretty cool. The other ones just look slapped together. There’s no cohesion or rhyme or reason. Elements are just thrown together. It’s design vomit, which can be cool. Just in this instance it’s not.

  39. Dan Says:

    I can guarantee that Joe Target Shopper won’t know the difference in what you guys make and what is being pumped out here. Yes, it’s overused, but that’s why you guys are creating these vectors, yes? It’s kind of lame to bag on someone’s else’s work no matter who they created it for. You guys complain that there’s not enough constructive criticism, and yet we get this. I know you guys can do better - but show us how you would do it!

    Or don’t sell your vectors.

  40. Henry Quiara Says:

    Yeah guy’s, shutup or stop selling stuff cuz that is dumm!

    Jeez, some people! so sad.

  41. ChrisOmlor Says:

    I agree that the stock art could have been used better, but I wouldn’t point it out (publicly) how people are using them to their disadvantage- it might hurt your stock sales. Just a tip :)

  42. Ricky Says:

    “Target, if you’re listening, we’re just a phone call away. Just hire us for the job! We’ll make sure you get stuff that just doesn’t “look like it’s trendy” but actually sets the trends. If you’re bold enough to do it, give us a ring.”

    YOU’RE TRYING TO CUT-OUT YOUR OWN CUSTOMERS???

  43. Jeff Finley Says:

    @Ricky, how are we “cutting-out” our own customers by offering to do custom design work for them?

  44. VRizo Says:

    Can we just go back to the original argument of the post? I think most of the people arguing here missed that.

    Jeff was not putting Target in the spotlight because they sell poorly designed tees. Jeff was using a common name such as Target to point out that stocks should be used as accents to a design, not the design itself. If you just grab a bunch of stocks and throw them together to make it look “trendy,” it can be insulting to people who put time and effort and passion into their work.

    But does this mean stocks should be eliminated altogether? Of course not! Don’t try to argue that if they don’t like how the stocks are being used that they shouldn’t sell them. That’s just absurd. GoMedia has every right as designers to point out poor usage. Everyone here should recognize the faults of these designs.

    So if you have a cool sketch that you put on a tee, but it’s missing that extra flare, slap a stock on. But if you have no original idea and you’re just throwing stocks here and there, then we have a problem.

    @ ChrisOmlor: As Jeff stated earlier, the Arsenal is not GoMedia’s main source of revenue, but rather their custom work. I don’t think they’re too worried about that. If anything, this huge discussion brought more attention to their stocks, and they may see a boost in sales. :P

  45. Dan Says:

    No, what IS absurd is that GoMedia decided to call out designers of Target, saying, “you guys bought our stuff, but you’re using it wrong.” I am not going to argue whether their designs are good or bad. I really enjoy all aspects of GoMedia, I just don’t think they’re representing themselves in the best light by criticizing how people treat their stock art. Again, if they had more constructive criticism, I think it would be really great to hear - especially to us amateur designers. I respect GoMedia, and I wouldn’t be commenting if I didn’t care.

  46. Henry Quiara Says:

    KUDOS VRizo, well put.

  47. Ian Says:

    I’m glad you edited the post, as some have said it didn’t represent what you were really getting at in the first place. You guys have been recently discussing about the use of your packs, which is great… but your initial post had felt ill considered to me. It didn’t get across what you were really trying to say.

    “Btw, I still feel it’s perfectly fair for me to offer a critique”

    I totally agree and respect that you have an opinion, that you do like to point out what you feel is effective and ineffective use of your packs, but you need to approach it differently IMO… and be especially careful with the specific language. It didn’t feel constructive, it has to be constructive to have some real meaning behind opinion.

    It is definitely important to discuss these things, for the benefit of everyone (designers & clients).

  48. ChequeredManiac Says:

    I’m sure I’m re-iterating what others have said but I have to say it, why are so many people saying “if you don’t like it don’t sell it” he’s expressing an opinion. If you made a piece of stock and saw it on some nasty design you wouldn’t go “well I deserved that to happen because I decided to sell it” you’d at least say, I don’t like how this was used. Thats just not saying YOU aren’t allowed use these vectors.

    I think we’re entering LEET territory here, or at least the accusations are making Jeff out to look it.

    In my opinion to critisize a design them does not mean that you didn’t want the design to be made, plus its Jeff and his friends + co-workers art, you’d expect him to be a little vocal about his hard work gone a little skewed.

    So to all those ripping on Jeff, think about it as if it was your work and stop jumping to ridiculous conclusions

    Over And Out

    TheChequeredManiac

  49. barton damer Says:

    Target is not the place to set trends.
    Their market is the general public and the general public wants what they are used to seeing. Even if they did hire you to create something killer, the average shopper wouldn’t know how to respond to it because they don’t quite know if it’s hot or not. And those who would dig it would stand in the aisle sweating over whether or not they can force themselves to buy a unique tee from Target - knowing that someone’s dad is probably buying the same shirt from there. ;-)
    buzz kill for sure!

  50. VRizo Says:

    “And those who would dig it would stand in the aisle sweating over whether or not they can force themselves to buy a unique tee from Target - knowing that someone’s dad is probably buying the same shirt from there.”

    You sir, have won the thread. I hadn’t even thought of if I would even buy a shirt from Target in the first place… xD

  51. Henry Quiara Says:

    “And those who would dig it would stand in the aisle sweating over whether or not they can force themselves to buy a unique tee from Target - knowing that someone’s dad is probably buying the same shirt from there.”

    Being a dad doesn’t make you a clueless halfwit! What’s next Mom bashing?

    Barton you do not win…Hello, I’m someone’s dad and I’m an artist/designer and yeah if Target was selling official GoMedia designed T-shirts, and I loved a design or two I would def pick em’ up. I like things that I connect with. As I stated very early in the posts “Art, when done correctly, brings people together” I really don’t give a shit who else is buying it, I’m no more special than the next guy who likes it. That’s the kind of trivial bullshit thinking that taints life. If your clothes are what makes YOU a unique individual then you sir, are NOT.

  52. adelle Says:

    Wow! I have to be honest - I saw those at target 2 weeks ago and I thought of you guys.

  53. Nat Says:

    Maybe when you sell them you could give instructions on how to use them?

    Ever think there might me some young designer trying to make it in the industry who reached out to your product to help. Nice way to make fun of your customers.

  54. Joel G Says:

    Wow - lots and lots of response on this one. I’m going to try to add my thoughts only, since everything else has already been said.

    First, kudos to GoMedia for creating a product that is selling so well, Target is featuring it (though not actually re-selling your product, they are featuring it and it is clearly recognizeable to many as such).

    Second, I agree that you have a right to offer a critique in an open forum such as this. I also feel that it is important to realize you must be very careful how the “attitude” of your critique may sound to those who hear it, as you are also still trying to sell a product. And I’m sure you realize that.

    Again, excellent job on the vector packs and their success!

  55. drew dunlap Says:

    First off, Henry Quiara is the man. Hats off to designing dads.

    Second off, I was under the impression that the Go Media vector packs we’re supposed to be used when you are “designing on a dime”, I believe you called it. So after your customer purchases your product, you ridicule them for doing what you advise? I’m sure if the designer had the time or if the customer had the budget they would be hand-drawn.

    Third, I seem to remember a post by Go Media about design edict, not to bad mouth other designers. Not only are you bad mouthing other designers for their lack of talent or originality or whatever, but you’re bad mouthing your customers. That’s not only bad design edict but bad business, it not only makes you look bad but it reflects on Go Media. If this is a plea to get Target’s attention or business, I doubt it will work.

    I love Go Media for all of the advice that you guys are willing to give designers, that’s why it sucks so bad to see you cutting down other designers.

  56. Geoff May Says:

    Just because Go Media sells the vectors doesn’t mean that they can’t have an opinion about how they’re used. Some of the uses of their vectors are super lame. Just taking 15 random vectors and slapping them on a shirt isn’t very unique/original/creative. There’s no inspiration there.

    Regardless, they are allowed to have an opinion on how people have used their vectors. Sure, Jeff pointed out some bad uses of them but there’s also a Go Media user showcase that shows some AMAZING uses of their vectors. Jeff and Go Media are not one-sided in their opinions. This just goes back to people not wanting to hear any negatives, only positives.

    Jeff, don’t apologize for this article or feel that you need to validate your words.

  57. Ackbar Says:

    Where’s Drew’s post?

  58. Ian Says:

    Joel G - Very well put, that sums up a lot of my thoughts too.

  59. ChequeredManiac Says:

    @Geoff May

    Well said.

  60. KillerBeez Says:

    WoW! I’ve got mad respect for GoMedia and much of what you guy do, but this is petty and frankly, makes you look very unprofessional. Calling out your customers AFTER they buy and use stock art YOU sell?!?! I’m glad I knew better than to ever buy those vector packs.

  61. Bill Says:

    Ok… I’m a little late coming to this conversation, but I guess I have to throw in my two cents.

    Go Media is kind of like three companies in one. First, we are a design firm - eager to get projects, developing artwork that we use and advancing our knowledge of design. Second we are a resource to other designers by sharing our knowledge of design through the Go MediaZine. Finally we are a store selling our stock art to fellow designers.

    Unfortunately there is kind of a conflict of interest here. On one hand we’re doing extensive work helping our fellow designers - because we’re passionate about art and design. But then we’re judging and competing with the very people we’re trying to help.

    I do think Jeff kind of stuck his foot in his mouth when he said “Why don’t you just hire us…” (sorry for throwing you under the bus Jeff) We SHOULD be happy that some other designer was able to land that work and use our resources to earn a living. That’s exactly why they’re there - to help our fellow designers.

    Perhaps it wasn’t the BEST use of them, but who cares. The argument of good design vs. bad design is independent of what tools were used.

    So, to that end I want to personally apologize if this post came across as pompous or ungrateful to our many customers and fans. The truth is - I KNOW Jeff loves and cherishes our supporters. Heck, I’ve never seen someone work SO HARD to keep everyone satisfied. He’s the one that single handedly built the Go MediaZine and pesters the designers at Go Media to write tutorials all day long. And his passion for art can also not be questioned. He lives for it.

    So, while this particular post came out wrong, I know Jeff’s interest is only in seeing good design and helping our fellow designers.

  62. barton damer Says:

    Henry,
    i guess you didn’t see the “wink” icon next to my post… i was saying the dad comment BECAUSE I AM A DAD. which means i was not bashing… i was poking fun that - generally speaking- dad’s aren’t setting trends with their t-shirts from Target. that’s a fair statement. i also never suggested that clothes make a person… i am saying that if you are a person who is looking for a unique t-shirt… and you find a great one at Target by Gomedia… then you didn’t catch my point -if it’s at Target, it’s no longer unique. not sure how or why you associated my comment with the worth of a person.

    and the fact that you went to my website and found pictures of my family and posted a link to them makes you a bit creepy. that’s a fair statement as well!!!!

  63. Drew Dunlap Says:

    Not cool. I wouldn’t be happy if someone was posting links to my kid without my permission, it’s not only creepy but disrespectful. I think the comment should be deleted.

  64. David Says:

    What’s funny is if the title of this post had been “New T-Shirt Design Ideas From Go Media” the same people calling these designs lame would be saying how great they are.

    Complaining that Target uses throw together designs for cheap ass t-shirts is like complaining that you didn’t get a four star meal at McDonald’s. You’re at Target - WTF did you expect to see?

    While everyone has the right to their opinion, I do think it’s a little disingenuous to sell a stock vector, then complain that you weren’t hired to do the design job.

  65. Henry Quiara Says:

    Yeah, my bad on the misunderstanding there Barton. The wink icon was kinda weak, I’m not the only one who misinterpreted that posts and the “buzzkill” ending lent to that fact. I sincerely apologize Barton, for posting the link, but I must tell you perhaps you should take them off your website if you don’t want people to see them.

    Drew you are so confused on the whole thing. Barton posted the link to his website which has a direct not private or hard to find link to his “mini vaca” photos! ANYONE can go there and see them…ANYONE in this post. The response was not meant to be creepy or disrespectful. I simply goofed up. and again, I sincerely apologize.

    Will GoMedia please delete the link I posted to Barton’s website.
    Thank you.

  66. Bill Says:

    @Barton and Henry,

    Link with kids pics has been removed. Thanks for being civil.

    -Bill

  67. Adam Wagner Says:

    Hey Henry, Barton, Drew: Apologies. Comment deleted.

  68. Portnoy Says:

    It´s all about beauty… and this tees are beauty

  69. Maren Says:

    It makes you wonder- not only why a big company with a presumably large budget can’t pay the standard $300-800 for a custom tee designs (when they’ll sell like a million) and also who in the world are they hiring in-house? If I hired an in-house designer, it would be for their awesome ability to create a custom look, not their ability to move and click their mouse while playing what is essentially ’stock-art-Tetris’ (I can see it now, skull over tree next to bird= winner!) on a tee…

  70. Maren Says:

    …Although at least the designer took it from a cool place like GoMedia and not one of those STUPID stock Heraldry books! ;)

  71. Kim Says:

    @ Nat

    I frequently direct customers to the following ‘instructions’ when they are unfamiliar with using vectors.

    http://www.gomediazine.com/tutorials/step-by-step-using-the-vector-packs/

    http://www.gomediazine.com/design-tip/what-is-a-vector-pack/

  72. Ackbar Says:

    @portnoy

    Uhh did you read the article or assume this was just a showcase?

    Cause go media said these sucked.

  73. xthreatx Says:

    god
    im sick of seeing people criticize Go Media for complaining about Target using them

    no ones complaining.
    they’re just saying they could have been used better and would like a piece of the pie.

    Go Media is great and you know it or else you wouldn’t be on this site in the first place to bitch!
    HOP OFF!
    :]

  74. Mike Says:

    Target has vendors, the vendors then hire designers who design these shirts. The buyers at target are going to buy whatever looks trendy and the vendors spend as little money as possible on the stuff they sell to Target.

  75. Mike Says:

    Target does not hire inhouse designers for apparel design, they outsource this kind of stuff to vendors.

  76. Drew Says:

    I know it’s been said….but alot of people are missing the point here.

    Target isn’t a design house, they are a retail outlet….they don’t design their own tees….that’s a different business.

    The vendor making these tees, is a separate company - who obviously had the right connections, price points, UPC ability, Shipping procedures, turn around times and production ability to get shirts into Targets to have Target interested in reselling them.

    Simply designing a great t-shirt line, will not get you into target.

    …the amount of resources you’d have to dedicate to supplying garments to target or wal-mart is insanity….and your price points are tiny….money is made in bulk sales.

  77. bwoogie Says:

    No joke. Those are pretty bad looking. I have to say, I’m no professional shirt designer, but what I’ve done “just playing around” for a once was local band made better stuff than that using mostly just stock elements. I’d really like to meet whoever designed these.

  78. Sara Elizabeth Says:

    These great shirts are still available at the Target I work at in Westland Michigan. I am the softlines brand specialist and when we got these in a got so excited and thought of you guys (I’m a graphic designer in training so I get excited about neat or innovative design) It is nice to find out these vectors were actually from you! :]

    If there are fans out there that want to get their hands on these, Target still has tons of good choices like these so check it out in the Mens department.

  79. Make Design, Not War Says:

    I actually know a few guys that work for some of the studios that get hired out to mockup this stuff - lots of times they don’t even know who is going to purchase the design - Target (and lots of major retailers) has buyers that go around picking up designs from these more or less stock studios that just pump out shirt designs for hundreds of labels to buy. The designers themselves will produce 5-10 designs a day during pre-season phases, and 95% never see the light of day… so while you can’t really blame the designers for using your hot vector packs, you could find a little bit of blame in the way the design product has been turned into more commodity than fashion. Still, it’s gotta be cool seeing your stock elements rise to get so much visibility in the corporate retail world.

  80. Trevor Says:

    Well, I agree with a lot of the comments here. You are selling stock vectors, what do you expect them to do? I don’t think you should go find your vectors and put down the designs. Yes, I don’t like them either but whoever bought those are your customers, and so why is GoMedia putting down their customer? As you know, there are more and more good places to find quality vector art for design on a dime, as well as bad. Also, Target bought these shirts, but I don’t think they designed them. Im sure a designer, or company separate from Target are the one’s who used these. If you want original crap like this buy ed hardy, if you want cheap, mass crap go to target.

  81. Ruia Says:

    I love go media. Why are you guys getting mad at the artist. So what he didnt like the designs. they make them for godsake. of course they are gonna critique there work. Instead of you getting all mad and pissed. then maybe they should have more tutorials on putting the vectors togather. lol p.s I have all your sets and i love them but need more tutorials like the vommit shirt to make me more comfortable. keep them coming, Ruia

  82. justpassingby Says:

    that’s because you sell vector packs and the author can do what ever they want with it.. and when that artist sells to a company all they have to say is they made the designs and they kinda did cause you sold them the pack did they do the original?? no but they put the design together and you sold them the packs..
    now you cant come back around and say HEY hire us instead… doesn’t work that way.. you state on your FREE stuff its for personal use and for commercial use.. so……….. maybe stop giving away FREE stuff and start making some money maybe instead start just posting tutorials.. I mean unless your biggest income from this site is selling vector packs… but then again they are not really vectors you made them in photoshop… the ones I seen they were made in photoshop

  83. Offended!!!! Says:

    I take offense that you all take offense at the offenses within this offensive post!

    Holy smokes! I don’t even know where to begin with this thread of comments.

    Props to GoMedia for setting trends so popular that their designs are actually showing up in huge retail stores.

    Sticks n’ stones, though, for the criticism of their paying customers, though.

    It’s like McDonalds selling their jumbo french fries to their customers then pointing their fingers at them after they ate the fries and telling them “Jeez, you’re a fat idiot! You should know better!”

  84. neil Says:

    The designs are naff. Part of the problem is the use of skulls. These are so overused they are about as rebellious/subversive as wearing jeans (which pensioners do). But they appeal to suburban pre-pubescent and teenage boys who want to appear edgy and piss off their parents. Don’t worry, these kids outgrow “skulls as art” cliched thinking once they discover girls and sex…

    As for the girls that like skull cliches, they probably never outgrow the nonsense, because who would shag ‘em? ; )

    Skulls? Piss off! Come on, give me one for my avatar. Boring.

  85. James Says:

    Really? This is worthy of a post? I mean are you going to be judging how we all use your vector packs?

    Any newbies out there be very afraid!
    Once you use the packs you get told how bad you have used them? Not the best message.

    This looks like someone who has put some designs together and someone has liked them and said why don’t you see if Target will buy them….. They did! well done! you have just made money from something you put together! Now if you want to make more money you need to work o the designs and push yourself as a designer.

    Thats the message you should be pushing here.

    Anyone can take a vector and print it on a T and then sell it for $15 to $20, from the costs I have seen, they could make a nice little profit and that is what its all about?

  86. shazerox Says:

    Who cares these days? Rappers talk trash on beats that all sound the same and people buy it. At the end of the day, its all about the benjamins

  87. nopaul@hotmail.com Says:

    You can’t sell canned graphics, and then complain when someone opens the can. Sad, really. Also, just because your selling the cans, doesn’t make you any less trendy than those opening them.

  88. KilgoreTrout Says:

    Of course they don’t care about originality, it’s friggen retail they care about sales to a bunch of trendy sheep.

2 Trackbacks For This Post

  1. Heads Up SevenUp Blogroll for September 8 | GrandmasterB dot com Says:

    [...] any Halloween costumes in Mind Yet? Smashing Magazine - 35 Beautiful Examples of Rain Photography Go Media - Go Media Vectors Found on T-Shirts at Target Buzz Pirates - Google Chrome’s path to World [...]

  2. Weekly Review Sept. 1-5 | GoMediaZine Says:

    [...] Made a post showing off some tees at Target that used our vectors. Some poor choice of words incited a few people to blast me for calling out a bad design, even if it was made with a product we sell. I feel bad if I offended anyone, but I think some people overreacted. You can read the post and comments here. [...]

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